Novato News & Events

There are plenty of things to do in Novato. Check in regularly with Shop Local Novato for the latest Novato news & events.


Downtown Novato’s newest retail store, Wild Fennel, puts emphasis on heirloom-quality pieces

Downtown Novato’s newest retail store, Wild Fennel, puts emphasis on heirloom-quality pieces

Wild Fennel, Downtown Novato’s newest retail addition features a range of items for those looking to elevate their home and give unique gifts made to last more than a lifetime. 
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Support your local Novato businesses this Small Business Saturday

Support your local Novato businesses this Small Business Saturday

This holiday season, find something thoughtful and unique for your loved ones. As you prepare your holiday shopping lists and get ready to divide and conquer, we want to remind
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Support our stores and get spooky, when you shop local this Halloween

Support our stores and get spooky, when you shop local this Halloween

Halloween in Novato is not one to miss! As streets become lined with pumpkins and Pumpkin Spice Lattes are poured, you know it’s time to prepare for the spookiest day
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Iced or hot? Get your caffeine fix locally this National Coffee Day

Iced or hot? Get your caffeine fix locally this National Coffee Day

Did you know 66% of Americans drink coffee every day, which is more than tap water? Whether you’re apart of that 66% or not, we suspect many more may be
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Beauty Heroes celebrates 3 years in Novato, 8 years online

Beauty Heroes celebrates 3 years in Novato, 8 years online

Nestled in the heart of Downtown Novato, you’ll find the best in healthy beauty, Beauty Heroes, the only store that holds the most rigorous ingredient standard in the industry.  Beauty
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Begin and end your day at Novato’s newest cafe – Trailhead

Begin and end your day at Novato’s newest cafe – Trailhead

Looking for a place that offers light meals and coffee by day, and savory sammies and crisp beer by night? Look no further than Trailhead at San Marin’s plaza. Located
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Fun local ways to celebrate this 4th of July weekend in Novato

Fun local ways to celebrate this 4th of July weekend in Novato

With the return of Novato’s 4th of July Parade and Marin County Fair, virtual fireworks displays are being pushed aside. This year, there are plenty of ways to celebrate the
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Shop and Support Local Novato Businesses with new gift card program

Shop and Support Local Novato Businesses with new gift card program

Shopping local in Novato has never been easier thanks to the addition of Novato Note$! A new local gift card program, Novato Note$, sponsored by the City of Novato and local
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Beloved S. F. restaurant Perry’s brings all the classics to Novato

Beloved S. F. restaurant Perry’s brings all the classics to Novato

Perry’s, the iconic 52-year-old San Francisco institution is expanding once again. Come May 16, Perry’s will be opening its doors to the Novato community at a location familiar to many,
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Make Mother’s Day Memorable in Novato

Make Mother’s Day Memorable in Novato

This year, Mother’s Day falls on Sunday, May 8th, and it’s a day to show Mom a little extra love and recognition. We’ve gathered several ideas for how you can
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Wicked Slush brings East Coast twist to Downtown Novato

Wicked Slush brings East Coast twist to Downtown Novato

Spring is coming, and this year it’s bringing a rush of sugar to Downtown Novato with the opening of Wicked Slush Novato, a culinary celebration of Boston street food, from
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4 ways to celebrate St. Patrick’s Day in Novato

4 ways to celebrate St. Patrick’s Day in Novato

Like a rainbow promising of a pot of gold on the horizon, St. Patrick’s Day is just around the corner. Every March 17th, plenty of people of all ethnicities pull
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You’ll love these local Valentine’s Day ideas

You’ll love these local Valentine’s Day ideas

Looking for Valentine’s Day ideas that go beyond dinner and a movie? Don’t stress! Novato is full of Valentine’s inspiration, and hidden gems for you to explore.  Consider purchasing a
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7 delicious ways to ring in the Chinese New Year in Novato

7 delicious ways to ring in the Chinese New Year in Novato

Chinese New Year – also known as the Spring Festival – marks the beginning of the Lunar New Year. Chinese New Year is celebrated by over a fourth of the
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Resolve to have a healthy 2022 (with a little help from Novato businesses)

Resolve to have a healthy 2022 (with a little help from Novato businesses)

For many, when January arrives, the holiday diet of rich foods and sedentary activities has to come to an end. With the New Year comes new intentions, some goal setting,
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Save the holidays with these last-minute gifts in Novato

Save the holidays with these last-minute gifts in Novato

Still searching for holiday gifts? It’s not too late to find something special for someone in your life. We’ve rounded up 12 local gift ideas sure to please everyone on
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